Branding Agency v/s Freelancers: Top 5 Factors Admin@HCF 07/02/2024 Freelancers are great. Agencies are great. But, what works for you as a brand? Learn how to create and raise…
Importance of Music in Advertising Admin@HCF 13/01/2024 Unlock campaign success with music! Learn how advertising agencies use branding through strategic tunes for a memorable impact
What Is CGI Advertising? Admin@HCF 12/12/2023 Using CGI for campaigns is a sure-shot way of gaining attention, if that's what you want, a relatively creative display…
What Is Packaging Design & Why Is It Important Admin@HCF 30/11/2023 Packaging design is the face of any brand and their product. Learn more about the different types of packaging and…
How Advertising Works: A Layman’s Guide Admin@HCF 20/10/2023 A short (as well as deep) dive about how to navigate through the advertising waters - including the importance of…
7 Podcasts Every Writer Should Listen To Admin@HCF 10/10/2023 A comprehensive list of seven podcasts that every writer, be it in advertising or otherwise, should listen to. From podcasters…
A Guide To Colours In Packaging Design Admin@HCF 20/09/2023 A strong visual makes for a strong association between the brand and the consumers. And colours play a vital role…
Tips on Understanding your Audience Admin@HCF 05/09/2023 Marketing is defined by the recall value it holds for your brand. Factors like target audience, brand awareness, and proper…
What Makes For err, Good Marketing Admin@HCF 24/08/2023 Come to think of it, 8 times out of 10, you remember what you ‘see’ when you think of a
What Goes Into Naming A Brand Admin@HCF 10/08/2023 When Shakespeare said “What’s in a name”, he clearly didn’t live in a world full of materialism and capitalism. Well,