Come to think of it, 8 times out of 10, you remember what you ‘see’ when you think of a brand. And when you can
When Shakespeare said “What’s in a name”, he clearly didn’t live in a world full of materialism and capitalism. Well, we’re here to tell you
In layman’s terms, a website is the face of a company: the first thing that your potential customer sees. And it should be appealing. That
As a designer, you’re always looking for your next inspiration. And what better way to do so than learning from infamous designers’ works on OTT
As the world keeps inclining towards the digital and modern, advertising still remains at the top of the game. While the goal remains the same
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Brand Purpose is not Brand Vision Let’s break a myth at the outset. Most people, business owners included, confuse ‘Brand Purpose’ with ‘Brand Vision’. They
If making money is the reason for the existence of your business, you are significantly limiting the potential of your brand. Making money is a
